BRIDGET O'DONNELL
BRIDGET O'DONNELL
BRIDGET O'DONNELL
BRIDGET O'DONNELL IS A WORKING FREELANCE MAKEUP ARTIST BASED IN LOS ANGELES, CA. SHE'S BEEN WORKING FOR OVER FIVER YEARS AND HER WORK HAS BEEN FEATURED IN MAGAZINES, ADVERTISMENTS, CAMPAIGNS, MUSIC VIDEOS, AND ON THE RED CARPET. IN HER FREE TIME, SHE DRAWS AND PAINTS WITH A FOCUS ON FEMINITY, BEAUTY, AND COLOR. SHE WAS INSPIRED TO SELL HER ARTWORK ONLINE AND WANTED TO DEFINE HERSELF AS BOTH A MAKEUP ARTIST AND VISUAL ARTIST. HER PREVIOUS BRANDING WAS MODERN AND CLEAN, DESIGNED TO FIT IN AT THE START OF HER CAREER, AS OPPOSE TO STAND OUT. SHE WANTED HER PERSONAL BRAND TO REFLECT HER INFLUENCES AND PERSONALITY; BOLD, IRREVERENT, ECLETIC, EXPERIMENTAL, AND WHIMSICAL. IN ADDITION TO THE REDESIGN, WE COMPLETELY OVERHAULED HER WEBSITE. I REDESIGNED HER PORTFOLIO SITE FROM THE GROUND UP WITH A BRUTALIST/ANTI DESIGN EDITORIAL STYLE, THAT EMPHASIZES THE PORTFOLIO IMAGES IN A PLAYFUL, DYNAMIC, AND IRREVERENT TONE.
BRIDGET O'DONNELL IS A WORKING FREELANCE MAKEUP ARTIST BASED IN LOS ANGELES, CA. SHE'S BEEN WORKING FOR OVER FIVER YEARS AND HER WORK HAS BEEN FEATURED IN MAGAZINES, ADVERTISMENTS, CAMPAIGNS, MUSIC VIDEOS, AND ON THE RED CARPET. IN HER FREE TIME, SHE DRAWS AND PAINTS WITH A FOCUS ON FEMINITY, BEAUTY, AND COLOR. SHE WAS INSPIRED TO SELL HER ARTWORK ONLINE AND WANTED TO DEFINE HERSELF AS BOTH A MAKEUP ARTIST AND VISUAL ARTIST. HER PREVIOUS BRANDING WAS MODERN AND CLEAN, DESIGNED TO FIT IN AT THE START OF HER CAREER, AS OPPOSE TO STAND OUT. SHE WANTED HER PERSONAL BRAND TO REFLECT HER INFLUENCES AND PERSONALITY; BOLD, IRREVERENT, ECLETIC, EXPERIMENTAL, AND WHIMSICAL. IN ADDITION TO THE REDESIGN, WE COMPLETELY OVERHAULED HER WEBSITE. I REDESIGNED HER PORTFOLIO SITE FROM THE GROUND UP WITH A BRUTALIST/ANTI DESIGN EDITORIAL STYLE, THAT EMPHASIZES THE PORTFOLIO IMAGES IN A PLAYFUL, DYNAMIC, AND IRREVERENT TONE.
BRIDGET O'DONNELL IS A WORKING FREELANCE MAKEUP ARTIST BASED IN LOS ANGELES, CA. SHE'S BEEN WORKING FOR OVER FIVER YEARS AND HER WORK HAS BEEN FEATURED IN MAGAZINES, ADVERTISMENTS, CAMPAIGNS, MUSIC VIDEOS, AND ON THE RED CARPET. IN HER FREE TIME, SHE DRAWS AND PAINTS WITH A FOCUS ON FEMINITY, BEAUTY, AND COLOR. SHE WAS INSPIRED TO SELL HER ARTWORK ONLINE AND WANTED TO DEFINE HERSELF AS BOTH A MAKEUP ARTIST AND VISUAL ARTIST. HER PREVIOUS BRANDING WAS MODERN AND CLEAN, DESIGNED TO FIT IN AT THE START OF HER CAREER, AS OPPOSE TO STAND OUT. SHE WANTED HER PERSONAL BRAND TO REFLECT HER INFLUENCES AND PERSONALITY; BOLD, IRREVERENT, ECLETIC, EXPERIMENTAL, AND WHIMSICAL. IN ADDITION TO THE REDESIGN, WE COMPLETELY OVERHAULED HER WEBSITE. I REDESIGNED HER PORTFOLIO SITE FROM THE GROUND UP WITH A BRUTALIST/ANTI DESIGN EDITORIAL STYLE, THAT EMPHASIZES THE PORTFOLIO IMAGES IN A PLAYFUL, DYNAMIC, AND IRREVERENT TONE.
FINAL LOGO
FINAL LOGO
ANIMATED GIFS
LOGO ANIMATION
WEBSITE DESIGN
WEBSITE DESIGN
The website was designed to keep the primary focus on the portfolio images, while still feeling bold and expressive. The motion graphics and kinetic type reinforce the idea of transformation and dimension, while also creating a more engaging experience for the end user.